There is an art to determining starting bids on items when it comes to nonprofit online auctions. You want to preserve the thrill of a possible bargain, recreate the excitement of a live auction item, and raise money for the cause. Here are three strategies for...
A successful online auction requires preparation. Sure, an online auction offers several important advantages. People can attend from anywhere, there’s virtually no limit on the guest list, and the logistics of finding a venue, coordinating a caterer, and setting up...
To adapt to online auctions, you don’t have to stop doing live auctions, but if your customers want both options, shouldn’t you? There is a beauty to the live auction setting that technology will never replace. And it shouldn’t. The sights, sounds, smells...
The man in the video below, T.J. Freije, can sell over 100 items an hour at top speed during a live auction. His chant is so fast it is almost impossible for the untrained ear to understand. But online live auction software can dwarf Freije’s speed and do it...
When it comes to setting up up your own private auction software, part of the challenge is to anticipate how it will be perceived. Some things are difficult to figure out about your customer. Some are impossible. You may not be a mind reader, but there’s one issue you...
Yes. Many online auction businesses have gained traction in these slippery times of uncertainty. The real question is, shouldn’t yours be one of them? There’s an old adage in the restaurant industry that two things cause liquor sales to increase. An economy...
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